"After you’re dead and buried and floating around whatever place we go to, what’s going to be your best memory of earth? What one moment for you defines what it’s like to be alive on this planet. What’s your takeaway? Fake yuppie experiences that you had to spend money on, like white water rafting or elephant rides in Thailand don’t count. I want to hear some small moment from your life that proves you’re really alive."
— Douglas Coupland